Step 6 Checklist
6.1 Stats and Tactics to Increase Your Earnings
Good data is the key to making good email marketing decisions.
Basic idea: if something is working, expand it. If it’s not working, pull it back.
EPC= Earnings per click
EPC is a vital number to track. Watch EPCs for YOUR list.
Heavily promote offers with high EPC.
Don’t be afraid to promote high EPC offers multiple times.
Promote the offers the top people in your niche are promoting.
6.2 Monetization and Relationship Building
Promoting offers to your list is where you make the big bucks with email marketing.
Don’t be afraid to promote GOOD offers to your list.
Three keys to good offers:
o Relevant to your list’s needs.
o Is a sweet deal for them.
o Is EASY to take advantage of.
Two types of offers you can promote: your own offer or somebody else’s offer (aka an affiliate offer)
6.3 Monetization with Affiliate Programs
Promoting affiliate offers is a great way to monetize your list.
Different types of affiliate offers include CPA and CPL offers.
Mix it up between CPA and CPL offers. This keeps it fresh.
Some affiliate networks require you to apply and get approved before you can promote.
6.4 Offering Your OWN Product
Selling your own product allows you to make more money than just selling other people’s products.
It also enhances your brand.
The key to making an explosive amount of money from your own product is to bring on affiliates.
There are 3 keys to marketing your own product to your niche: the quality of your product, the number of affiliates and your general marketing strategy.
The more you invest in relationships now, the bigger the payoff later.
Make sure you check out the FREE Report from the Empire
Formula in the member’s area. It’ll give you even more strategies for promoting your own offers!
Mike’s Enterprises LLC